Policy recommendations for current relationship between electronic commerce and Mexican SMEs: Theoretical analysis under the vision based on the industry

Volume: 6, Issue: 4, Pages: 377 - 388
Published: Mar 8, 2019
Abstract
The objective of this essay is to present a different approach on the Porter’s five forces model and to make the reader aware of the topic of industrial competence and e-commerce in Mexico. In this essay, the method used is the analytic descriptive. First, the current situation in which SMEs in Mexico are related to e-commerce is exposed, since this last one provides a significant opportunity for the improvement of business results for this...
Paper Details
Title
Policy recommendations for current relationship between electronic commerce and Mexican SMEs: Theoretical analysis under the vision based on the industry
Published Date
Mar 8, 2019
Volume
6
Issue
4
Pages
377 - 388
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