The internationalisation of service-sector SMEs in an emerging market

Purpose This paper aims to explore the internationalisation of service-sector small- and medium-sized enterprises (SMEs) from an emerging market, focussing on the entry modes, psychic distance, business network, internationalisation challenges and capabilities of business training and consultancy firms from Malaysia. Design/methodology/approach A multiple-case study approach is adopted, and 31 in-depth interviews were conducted with the top...