REVERSING MATERIALITY: From a Reactive Matrix to a Proactive SDG Agenda
Pages: 271 - 289
Published: Jan 1, 2019
Abstract
Sustainability-oriented innovation strategies are often based on assessments of what is ‘material’ for companies in the short run. Materiality assessments are increasingly used as the basis for sustainability strategies. Extant practice, however, often leads to reactive approaches that might be less innovative than required for the sustainability issue at stake and even lead to window dressing (‘talk but not walk’). Leading companies can fall...
Paper Details
Title
REVERSING MATERIALITY: From a Reactive Matrix to a Proactive SDG Agenda
Published Date
Jan 1, 2019
Pages
271 - 289
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