Strategies to improve selection of creative ideas: An experimental test of epistemic and social motivation in groups

Pre‐implementation activities like idea selection play a crucial role in the innovation process. However, groups of people seem to perform rather poorly when it comes to selecting creative ideas for implementation. The Motivated Information Processing in Groups model (MIP‐G) provides an explanation as to why some groups outperform others when it comes to making group decisions. On the basis of the MIP‐G framework, we hypothesized that groups...