Do the Olympic Games promote dietary health for spectators? An interdisciplinary study of health promotion through sport

Published on Jan 8, 2019in European Sport Management Quarterly2.27
· DOI :10.1080/16184742.2018.1562484
Joe Piggin6
Estimated H-index: 6
(Lboro: Loughborough University),
Doralice Lange de Souza4
Estimated H-index: 4
(UFPR: Federal University of Paraná)
+ 5 AuthorsHaïfa Tlili1
Estimated H-index: 1
(Paris V: Paris Descartes University)
ABSTRACTResearch question: Debates about dietary health promotion at sports events are becoming more prominent and are making food and drink sport sponsorship arrangements increasingly problematic. This study uses choice architecture as a guiding framework to examine how ideas about ‘healthy choices’ for customer food and drink were operationalised at the Rio 2016 Olympic and Paralympic Games in Brazil.Research methods: An interdisciplinary perspective was applied, whereby considerations of public health, marketing, psychology, policy studies, nutrition and event management informed the research. A multi-method approach was utilised, which included policy analysis, menu analysis, event process analysis, and interviews with spectators. The data were compared and contrasted to see how ideas about health manifested in policy and practice, culminating in the Rio 2016 event.Results and findings: While ‘healthy choice’ claims featured prominently in Rio 2016 policy, the practical reality consisted of spaces wit...
  • References (33)
  • Citations (0)
Published on Apr 1, 2018in Pediatrics5.40
Marie A. Bragg10
Estimated H-index: 10
(NYU: New York University),
Alysa N. Miller2
Estimated H-index: 2
+ 4 AuthorsKelly D. Brownell93
Estimated H-index: 93
(Duke University)
BACKGROUND: Food and nonalcoholic beverage companies spend millions of dollars on professional sports sponsorships, yet this form of marketing is understudied. These sponsorships are valuable marketing tools but prompt concerns when unhealthy products are associated with popular sports organizations, especially those viewed by youth. METHODS: This descriptive study used Nielsen audience data to select 10 sports organizations with the most 2–17 year old viewers of 2015 televised events. Sponsors ...
Published on Jan 1, 2018in The Lancet. Public health
Kate Mason12
Estimated H-index: 12
(Lond: University of London),
Neil Pearce88
Estimated H-index: 88
(Lond: University of London),
Steven Cummins39
Estimated H-index: 39
(Lond: University of London)
Summary Background The built environment might be associated with development of obesity and related disorders. We examined whether neighbourhood exposure to fast-food outlets and physical activity facilities were associated with adiposity in UK adults. Methods We used cross-sectional observational data from UK Biobank. Participants were aged 40–70 years and attended 21 assessment centres between 2006 and 2010. Using linked data on environments around each participant's residential address, we e...
Published on Nov 1, 2017in The Lancet59.10
Mahshid Dehghan22
Estimated H-index: 22
(Population Health Research Institute),
Andrew Mente30
Estimated H-index: 30
(McMaster University)
+ 352 AuthorsAnders H. Rosengren84
Estimated H-index: 84
(University of Gothenburg)
Summary Background The relationship between macronutrients and cardiovascular disease and mortality is controversial. Most available data are from European and North American populations where nutrition excess is more likely, so their applicability to other populations is unclear. Methods The Prospective Urban Rural Epidemiology (PURE) study is a large, epidemiological cohort study of individuals aged 35–70 years (enrolled between Jan 1, 2003, and March 31, 2013) in 18 countries with a median fo...
Published on Sep 27, 2016
Virginia Braun24
Estimated H-index: 24
Victoria Clarke21
Estimated H-index: 21
Paul Weate1
Estimated H-index: 1
Published on Nov 1, 2015in Journal of Sport Management2.17
Yuhei Inoue10
Estimated H-index: 10
Brennan K. Berg5
Estimated H-index: 5
(U of M: University of Memphis),
Packianathan Chelladurai4
Estimated H-index: 4
(Troy University)
This article examines the current state of research regarding the effect of spectator sport on population health. We conducted a scoping study that involved a comprehensive search of published and gray literature between 1990 and 2014, and identified 135 studies empirically examining the effect of spectator sport on population health. A frequency analysis shows that there is a paucity of studies on this topic published in sport management journals. A thematic analysis further reveals that the re...
Fiona Pelly8
Estimated H-index: 8
Nanna L. Meyer11
Estimated H-index: 11
+ 2 AuthorsLouise M. Burke54
Estimated H-index: 54
The aim of this study was to evaluate the food provision and nutrition support at the London 2012 Olympic (OG) and Paralympic Games (PG) from the perspective of sports nutrition experts attending the event. Participants (n = 15) were asked to complete an online survey and rate on a Likert scale menu qualities, food safety, sustainability practices, nutrition labeling, and provision for cultural needs, dietary regimes and specific situations. Open-ended responses were incorporated to explore expe...
Published on Oct 1, 2014in Appetite3.50
Moira Smith6
Estimated H-index: 6
(University of Otago),
Gabrielle Jenkin10
Estimated H-index: 10
(University of Otago)
+ 1 AuthorsRachael McLean13
Estimated H-index: 13
(University of Otago)
Abstract Sugar-sweetened beverages (SSBs) are widely available, discounted and promoted, and despite recommendations to the contrary, frequently consumed by children. They provide few nutritional benefits, and their consumption is implicated in a number of poor health outcomes. This study examined the nature of the beverages that sport-playing New Zealand (NZ) children associate with sport. It assessed how well the beverages aligned with nutrition guidelines and relevant regulations, and their l...
Published on Dec 1, 2013in Public Health Nutrition2.53
Simone Pettigrew23
Estimated H-index: 23
(UWA: University of Western Australia),
Michael Rosenberg16
Estimated H-index: 16
(UWA: University of Western Australia)
+ 2 AuthorsLisa Wood51
Estimated H-index: 51
(UWA: University of Western Australia)
OBJECTIVE: It is likely that there are substantial subconscious effects of organizations' efforts to associate their products with sport via sponsorships, but most research methods are unable to capture these effects. The present study employed a novel projective technique to explore children's implicit associations between popular sports and a range of sports sponsors. DESIGN: Children participated in an activity using magnets bearing the logos of numerous sports and sponsors. They were invited...
Published on Dec 1, 2013in BMC Public Health2.57
Mary-Ann Carter3
Estimated H-index: 3
(University of Otago),
Louise Signal18
Estimated H-index: 18
(University of Otago)
+ 2 AuthorsAnthony Maher5
Estimated H-index: 5
Background: High participation rates in sport and increasing recognition of how diet benefits athletic performance suggest sports settings may be ideal locations for promoting healthy eating. While research has demonstrated the effect of tobacco and alcohol sponsorship on consumption, particularly among youth, few studies have examined the extent or impact of food and beverage company sponsorship in sport. Studies using brand logos as a measure suggest unhealthy foods and beverages dominate spor...
Published on Jun 1, 2013in Health Promotion International1.91
Wojciech Drygas2
Estimated H-index: 2
(University of Łódź),
Joanna Ruszkowska1
Estimated H-index: 1
(University of Łódź)
+ 5 AuthorsTenconi Mt6
Estimated H-index: 6
(UNIPV: University of Pavia)
SUMMARY Sport plays an important role within society and sports stadia provide significant settings for public health strategies. In addition to being places of mass gathering, stadia are often located in less affluent areas and are traditionally attended by ‘harder to reach’ communities. Unfortunately sports stadia and the clubs they host are rarely perceived as places that promote healthy lifestyles. Fast food, alcohol and tobacco are commonly advertized, served and consumed during sports game...
Cited By0