Context and process challenges associated with supervising postgraduate dissertations: An example from marketing

Volume: 17, Issue: 1, Pages: 47 - 61
Published: Mar 1, 2019
Abstract
This article reports the findings of a study into the challenges that U.K. marketing academics face in supervising postgraduate dissertations. Findings from semi-structured interviews with supervisors from 10 UK Universities are categorised using elements of Biggs' (1989) 3P and Astin’s (1970) I-E-O conceptual frameworks of teaching and learning. In particular, the study looks at the challenges that supervisors perceive with the dissertation...
Paper Details
Title
Context and process challenges associated with supervising postgraduate dissertations: An example from marketing
Published Date
Mar 1, 2019
Volume
17
Issue
1
Pages
47 - 61
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