The role of exploitative and exploratory innovation in export performance: an analysis of plastics industry SMEs

Innovation capabilities are important for firms to compete in the market. However, the literature has rarely examined how exploitative and exploratory innovation influences the export performance of small and medium-sized firms (SMEs). As exploitative and exploratory innovation plays different roles in sustaining SMEs' competitive advantages, this article presents an analysis of how four specific firms' innovation capabilities (i.e. marketing,...