The role of emotions in intercultural business communication: Language standardization in the context of international knowledge transfer

Volume: 55, Issue: 6, Pages: 100973 - 100973
Published: Oct 1, 2020
Abstract
We examine language standardization in a multinational enterprise in the context of international knowledge transfer treated as an act of communication. Based on psychological theories of emotions and a qualitative study of a Chinese owned company with English as a working language, we find that both native and non-native English-speakers experience anxiety in intercultural communication. This triggers emotions that are culturally predisposed...
Paper Details
Title
The role of emotions in intercultural business communication: Language standardization in the context of international knowledge transfer
Published Date
Oct 1, 2020
Volume
55
Issue
6
Pages
100973 - 100973
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