To Be One of Us, You Have to Feel Like One of Us

Displaying appropriate emotions enhances followers’ perceptions towards a leader. The present study examined the moderating effect of leader group-prototypicality on the relationship between leader’s emotion appropriateness and followers’ perceptions towards the leader (i.e., self-sacrifice intentions and effectiveness). Based on a set of 366 Malaysian students’ experimental survey responses, leader group-prototypicality emerged as a significant...