Applying Asymmetric, Case-Based, Forecasting Modeling in Service Research: Cultures’ Consequences on Customers’ Service Gratuities☆:
Abstract
This study provides a theory of the influences of alternative national cultures (as complex wholes) on customers’ tipping behaviors following receiving of services in restaurants and taxis. Based...
Paper Details
Title
Applying Asymmetric, Case-Based, Forecasting Modeling in Service Research: Cultures’ Consequences on Customers’ Service Gratuities☆:
Published Date
Nov 1, 2018
Volume
26
Issue
4
Pages
369 - 381
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