Market orientation, market disruptiveness capability and social enterprise performance: An empirical study from the United Kingdom

Volume: 96, Pages: 47 - 60
Published: Mar 1, 2019
Abstract
This study investigates whether and how the pursuit of certain commercial business practices such as market orientation and market disruptiveness capability improves both the economic performance and social performance of social enterprises. Based on the empirical data collected from 164 UK social enterprises, our results show that market orientation improves social performance and economic performance simultaneously, whereas market...
Paper Details
Title
Market orientation, market disruptiveness capability and social enterprise performance: An empirical study from the United Kingdom
Published Date
Mar 1, 2019
Volume
96
Pages
47 - 60
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