Recruiting with ethics in an online era: Integrating corporate social responsibility with social media to predict organizational attractiveness

Job seekers are beginning to place greater emphasis on the contributions organizations make to society before deciding where to work (Nielsen, 2014). In the present research, role theory, media richness theory, and theories employed in the organizational attractiveness literature were integrated to examine the impact of employers' online advertisement of different types of corporate social responsibility (CSR) on organizational attractiveness....