Review paper
Changes in the structures and directions of destination management and marketing research: A bibliometric mapping study, 2005–2016
Volume: 10, Pages: 101 - 111
Published: Dec 1, 2018
Abstract
The growing importance of destinations as loci for change in tourism systems has led to the recent accelerated growth of destination management and marketing (DMM) research. This paper conducts an integrated exploration of the structure and interconnections, and the dynamics of the recent growth of DMM research in terms of research fronts and trajectories. A quantitative, visualization-rich approach is propoed, based on bibliometric mapping...
Paper Details
Title
Changes in the structures and directions of destination management and marketing research: A bibliometric mapping study, 2005–2016
Published Date
Dec 1, 2018
Volume
10
Pages
101 - 111
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