Collective Emotions: A Case Study of South African Pride, Euphoria and Unity in the Context of the 2010 FIFA World Cup

Collective emotions experienced as existing objectively and widely shared challenge traditional views of emotions based on personal or private interests. This paper extends theories of group and crowd emotions focusing on social appraisal, social identity, emotional contagion, and ecstatic nationalism, and adds an interdisciplinary approach to research on international mega-sporting event impacts and legacies by examining the national-level...