Avoid being the Turkey: How big data analytics changes the game of strategy in times of ambiguity and uncertainty

Volume: 52, Issue: 5, Pages: 101841 - 101841
Published: Oct 1, 2019
Abstract
In order for organisations to remain competitive in times of ambiguity and uncertainty, there is a need to detect and anticipate unknown unknowns, also called ‘black swans’. When these are ignored they may lead to competitive struggles. In this paper, we build on this view and suggest that big data analytics can provide necessary insights to help change strategy making. Research suggests that ambidextrous organisations should focus on developing...
Paper Details
Title
Avoid being the Turkey: How big data analytics changes the game of strategy in times of ambiguity and uncertainty
Published Date
Oct 1, 2019
Volume
52
Issue
5
Pages
101841 - 101841
Citation AnalysisPro
  • Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
  • Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.