Strategic group influence on entry mode choices in foreign markets

Volume: 27, Issue: 6, Pages: 1259 - 1269
Published: Dec 1, 2018
Abstract
null null This study examines imitation behavior in the foreign entry mode of the members of a strategic group within the industry. Following the institutionalist perspective, we argue that legitimating actors (trade associations, training institutions and investors, among others) can exert pressure on strategic group members to conform to institutionalized organizational practices and structures. We hypothesize that a company’s choice of...
Paper Details
Title
Strategic group influence on entry mode choices in foreign markets
Published Date
Dec 1, 2018
Volume
27
Issue
6
Pages
1259 - 1269
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