Uncovering Productivity Gains of Digital and Green Servitization: Implications from the Automotive Industry
Abstract
The growing industrial concern about sustainability challenges has driven vehicle and auto parts manufacturers to adopt service capabilities as a way to maintain competitiveness in compliance with environmental regulations. As a result, automakers have progressively integrated digital and green service initiatives to support operations and address environmental issues effectively. The present study examined the effect of digital and green...
Paper Details
Title
Uncovering Productivity Gains of Digital and Green Servitization: Implications from the Automotive Industry
Published Date
May 11, 2018
Journal
Volume
10
Issue
5
Pages
1524 - 1524
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