Applying Gamification for Mindset Changing in Automotive Software Project Management

Changing technologies, where development time for a new work product must be decreased with each year due to a higher customer competition, also leads to a change in mindset in the way in which product development is currently done. Gamification models are one of this “game-changing” strategies that was considered suitable to also be implemented in the automotive software product development topic, but not only in this area. This paper describes...