Searching Online for Information About Vaccination: Assessing the Influence of User-Specific Cognitive Factors Using Eye-Tracking

Volume: 34, Issue: 10, Pages: 1150 - 1158
Published: Apr 20, 2018
Abstract
In Germany, the Internet is gaining increasing importance for laypeople as a source of health information, including information about vaccination. While previous research has focused on the characteristics of online information about vaccination, this study investigated the influence of relevant user-specific cognitive factors on users’ search behavior for online information about vaccination. Additionally, it examined how searching online for...
Paper Details
Title
Searching Online for Information About Vaccination: Assessing the Influence of User-Specific Cognitive Factors Using Eye-Tracking
Published Date
Apr 20, 2018
Volume
34
Issue
10
Pages
1150 - 1158
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