An Examination of Global Mindset and International Market Opportunities among SMEs

Volume: 48, Issue: 2, Pages: 181 - 203
Published: Feb 22, 2018
Abstract
In this study, we refine theories of global mindset and strategy complexity by using a multiple case study approach to comparatively examine global mindset and internationalization among different types of small and medium-sized enterprises (SMEs), including INVs, late international SMEs and domestic SMEs. We focus on a relatively low-technology knowledge-intensive sector, food and beverages, as a direct comparison. The findings demonstrate two...
Paper Details
Title
An Examination of Global Mindset and International Market Opportunities among SMEs
Published Date
Feb 22, 2018
Volume
48
Issue
2
Pages
181 - 203
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