What role does CEO vision play in the internationalization process of firms? Evidence from the banking sector in Africa

This study examines the cross‐border expansion of four major African banks from 1988 to 2014 in order to investigate the role of CEO vision in influencing their international investment decisions. The qualitative case study approach is complemented by a quantitative analysis that examines the multiple factors influencing internationalization patterns. The results from both types of analysis indicate that the vision of the CEO matters, and that...