Reshoring from a demand-side perspective: Consumer reshoring sentiment and its market effects
Abstract
Reshoring is the company decision to relocate activities back to the home country. Our study complements the existing research in IB by adopting a demand-side perspective. We identify new, demand-based drivers for reshoring that integrate with the firm-based ones, thereby further informing the company decision process in this context. We develop a Consumer Reshoring Sentiment (CRS) scale through multiple studies conducted on consumers...
Paper Details
Title
Reshoring from a demand-side perspective: Consumer reshoring sentiment and its market effects
Published Date
Feb 1, 2018
Journal
Volume
53
Issue
2
Pages
194 - 208
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