A toolkit to examine multi-item measures – avoiding pitfalls and flaws

Purpose The purpose of this paper is to describe a toolkit to examine the wording and sentence structure in each item of multi-item measures to avoid pitfalls and flaws in questionnaire surveys. Design/methodology/approach Based on hands-on scholarly experiences, the toolkit is designed to examine the wording and sentence structure of multi-item measures. Findings The results show a compilation of conceivable pitfalls and flaws in the items of...