Non-market Social and Political Strategies - New Integrative Approaches and Interdisciplinary Borrowings
Abstract
This paper introduces a special issue of the British Journal of Management on social and political strategies in the non-market environment. On the one hand, it reviews the extant research on the possible forms of interaction between Corporate Social Responsibility (CSR) strategies and Corporate Political Activity (CPA): CSR-CPA complementarity, CSR-CPA substitution and mutual exclusion between CPA and CSR. On the other hand, the paper provides...
Paper Details
Title
Non-market Social and Political Strategies - New Integrative Approaches and Interdisciplinary Borrowings
Published Date
Oct 1, 2017
Volume
28
Issue
4
Pages
559 - 574
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