Identifying emerging research fields: a longitudinal latent semantic keyword analysis
Abstract
This study aims to gain insights into emerging research fields in the area of marketing and tourism. It provides support for the use of quantitative techniques to facilitate content analysis. The authors present a longitudinal latent semantic analysis of keywords. The proposed method is illustrated by two different examples: a scholarly journal (International Marketing Review) and conference proceedings (ENTER eTourism Conference). The...
Paper Details
Title
Identifying emerging research fields: a longitudinal latent semantic keyword analysis
Published Date
Oct 27, 2017
Journal
Volume
113
Issue
3
Pages
1757 - 1785
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