Managing exploration and exploitation paradoxes in creative organisations

Volume: 53, Issue: 4, Pages: 809 - 827
Published: May 18, 2015
Abstract
Purpose – The purpose of this paper is to address the paradox that individuals face in seeking to both generate new ideas and be committed to delivering standardised processes in a creative industry. The authors explore this tension in order to better understand how synergistic benefits are reaped at the intersection of these competing demands. Design/methodology/approach – The paper adopts a longitudinal case study approach inside a global...
Paper Details
Title
Managing exploration and exploitation paradoxes in creative organisations
Published Date
May 18, 2015
Volume
53
Issue
4
Pages
809 - 827
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