doi.org/10.1007/s11002-017-9434-5

The future of Marketing Letters

Peter N. Golder

,

,

Joel H. Steckel

Marketing Letters3.60

Volume: 28, Issue: 3, Pages: 335 - 339

Published: Aug 5, 2017

Abstract

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Paper Fields

Paper Details

Title

The future of Marketing Letters

DOI

doi.org/10.1007/s11002-017-9434-5

Published Date

Aug 5, 2017

Journal

Marketing Letters

Volume

28

Issue

3

Pages

335 - 339

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