Foreign Market Uncertainty and Incremental International Expansion: The Moderating Effect of Firm, Industry, and Host Country Factors (1)

Volume: 42, Issue: 4, Pages: 419
Published: Oct 1, 2002
Abstract
* This study first tests the basic proposition of Johanson and Vahlne's (1977) internationalization theory that foreign market uncertainty leads firms to adopt an incremental approach to international expansion. This is done using a pooled, within-country research design with historical data on firms' internationalization processes. * It then conducts a contingency analysis to investigate the theory's boundary conditions by examining the impact...
Paper Details
Title
Foreign Market Uncertainty and Incremental International Expansion: The Moderating Effect of Firm, Industry, and Host Country Factors (1)
Published Date
Oct 1, 2002
Volume
42
Issue
4
Pages
419
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