The Pikachu effect: Social and health gaming motivations lead to greater benefits of Pokémon GO use

Several studies provided evidence for the effectiveness of gamification of health behaviors (e.g., exercising or walking) via video games. However, little is known about whether individuals who endorse specific gaming motivations are more likely to derive health benefits from gaming. Building upon previous studies on gamification of health behaviors, we examined whether specific gaming motives (e.g., potential health benefits) influenced Pokémon...