Traversing cultural boundaries in IB: The complex relationships between explicit country and implicit cultural group boundaries at multiple levels

Volume: 49, Issue: 8, Pages: 1081 - 1099
Published: Oct 1, 2018
Abstract
International business (IB) scholars continue to struggle to theorize the relationship between country and cultural group boundaries. To progress, we first consider functional, institutional, and critical event explanations for cultural characteristics and boundaries. Second, we contrast theories of explicit global structure based on countries with theories based on implicit cultural groups. Third, we consider the implications of explicit...
Paper Details
Title
Traversing cultural boundaries in IB: The complex relationships between explicit country and implicit cultural group boundaries at multiple levels
Published Date
Oct 1, 2018
Volume
49
Issue
8
Pages
1081 - 1099
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