Engaging in duty of care: towards a terrorism preparedness plan

Volume: 30, Issue: 11, Pages: 1683 - 1708
Published: Mar 13, 2017
Abstract
A minor digression, if you will: it has been over 30 years since I (referring to lead author) first wrote on the topic of terrorism and its potential impact on conducting business in a global context. The most vivid memory I have relative to that initial foray into this new topic was making a presentation at the annual summer American Marketing Association (AMA) conference in Chicago. I got halfway through the paper and I started to hear jeering...
Paper Details
Title
Engaging in duty of care: towards a terrorism preparedness plan
Published Date
Mar 13, 2017
Volume
30
Issue
11
Pages
1683 - 1708
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