En la internacionalización hacia países en desarrollo: ¿qué cuestiones básicas han de tener presentes las empresas españolas? / In the internationalization towards developing countries: what basic issues must Spanish companies have in mind / DOI: 10.20420/eni.2016.126

This article answers the following question: what basic issues must Spanish companies have in mind when they internationalise towards developing economies? With that aim, the authors conducted a case study and interviewed consultants from Spain and Senegal with offices in one or both countries and with an extensive experience on facilitating SMEs’ internationalization to Africa and Senegal in particular. As a result, gaps and blind spots of the...