Designing Strategic Innovation Networks to Facilitate Global NPD Performance

Volume: 34, Issue: 2, Pages: 39 - 56
Published: Dec 1, 2008
Abstract
This article reviews and applies a strategic new product development (NPD) networking maturation process developed for organisations that employ networks to develop successful new products. Understanding this model can assist new product developers in making important decisions for attaining marketplace advantages that can aid the successful development and commercialisation of new products. This paper describes the development of a strategic...
Paper Details
Title
Designing Strategic Innovation Networks to Facilitate Global NPD Performance
Published Date
Dec 1, 2008
Journal
Volume
34
Issue
2
Pages
39 - 56
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