With a little help for our thoughts: Making it easier to think for pleasure.

Can people enjoy thinking if they set their mind to it? Previous work suggests that many people do not enjoy the deliberate attempt to have pleasurable thoughts. We suggest that deliberately thinking for pleasure requires mental resources that people are either unwilling or unable to devote to the task. If so, then people should enjoy pleasant thoughts that occur unintentionally more than pleasant thoughts that occur intentionally. This...