Die Hard in Notting Hill: Gender Differences in Recalling Contents from Action and Romantic Movies

We investigated the impact of movie genre preferences on memory for movie content. Starting from a well-documented gender gap in movie preferences, we predicted that women would recall more contents from a romantic movie than from an action movie, whereas men were expected to recall more contents from an action movie than from a romantic movie. In two experiments, male and female participants watched 30-minute clips from action and romantic...