IT Investment Strategy of a Duopoly with Sequential Entry for B2B E-commerce Website

In the competitive market of B2BE-commerce website,as user switching costs and network externalities could prevent users to switch to later entrant,the earlier entrant has the advantage to build and retain its market share.However,the declining cost of information technology(IT)over time provides the later entrant a cost advantage.In order to maintain competitive advantage,what should the early and late entrant's investment strategies be in the...