#publicrelations on Twitter: Pushers, Talkers, Influencers on Spamming PR and Job Hunting

Volume: 17, Issue: 3, Pages: 41 - 41
Published: Dec 1, 2015
Abstract
<p>A space generally associated with marketers and breaking news (Hobsbawn, 2009 cited in Evans, Twomey &amp; Talan, 2011), Twitter has also become a space debate, community building and legitimization for companies and social movements alike. The academic literature has seen a rise in interest in the micro-blogging platform. For instance, Adi and Moloney (2012) assess the strategic uses of Twitter by protest groups, Adi, Erickson and...
Paper Details
Title
#publicrelations on Twitter: Pushers, Talkers, Influencers on Spamming PR and Job Hunting
Published Date
Dec 1, 2015
Volume
17
Issue
3
Pages
41 - 41
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