EXPERIMENTAL ONLINE CASE STUDY FOR A BREAKTHROUGH IN STUDENT ENGAGEMENT: DESCRIPTION AND RESULTS

A new type of case study, called the real-time case (RTC), was produced in the fall of 2001 and distributed via the Internet to business classes at four universities in the U.S. and Canada. The real-time case presented the story of one company's growth and development throughout a 14-week semester. A case writer stationed full-time at the subject company published case installments weekly on the Web, allowing students to view the...