Badges in Social Media: A Social Psychological Perspective

Published: Jan 1, 2011
Abstract
Representing achievements as badges or trophies is a standard practice in online gaming. Awarding badges has also become a key ingredient in “gamifying” online social media experiences. Social systems such as Foursquare, StackOverflow, and Wikipedia have popularized badges as a way of engaging and motivating users. In this paper we deconstruct badges and present five social psychological functions for badges in social media contexts: goal...
Paper Details
Title
Badges in Social Media: A Social Psychological Perspective
Published Date
Jan 1, 2011
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