Representation, Exemplification, and Risk: Resonance of Tobacco Graphic Health Warnings Across Diverse Populations

Volume: 31, Issue: 8, Pages: 974 - 987
Published: Jan 12, 2016
Abstract
As countries implement Article 11 of the World Health Organization (WHO) Framework Convention on Tobacco Control, graphic warning labels that use images of people and their body parts to illustrate the consequences of smoking are being added to cigarette packs. According to exemplification theory, these case examples-exemplars-can shape perceptions about risk and may resonate differently among demographic subpopulations. Drawing on data from...
Paper Details
Title
Representation, Exemplification, and Risk: Resonance of Tobacco Graphic Health Warnings Across Diverse Populations
Published Date
Jan 12, 2016
Volume
31
Issue
8
Pages
974 - 987
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