Risk Aversion and Attributes of Study Abroad Programs Among Marketing Majors in the U.S. and Norway: Validation of Cross-Cultural Scales

Abstract
Strong assertions have been made that study abroad students accrue important knowledge and intercultural competency that should enable them to succeed in an expanding global marketplace (Evans et al. 2008). Unfortunately, only 1 percent of U.S. students in two-year and four-year higher education programs are studying abroad during a single academic year - 273,996 out of the more than 20 million students enrolled in U.S. higher education...
Paper Details
Title
Risk Aversion and Attributes of Study Abroad Programs Among Marketing Majors in the U.S. and Norway: Validation of Cross-Cultural Scales
Published Date
Jan 1, 2016
Pages
85 - 85
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