EFFECTS OF ENTREPRENEURIAL ORIENTATION AND MARKET INFORMATION CAPABILITIES ON COMPETITIVE ADVANTAGE AND FIRM GROWTH OF SMEs IN THAILAND

The purpose of this paper is to investigate the relationship between entrepreneurial orientation and market information capability and their impact on competitive advantage and firm growth. Entrepreneurial orientation is regarded as a strategic dimension and it is assumed that entrepreneurial orientation will determine the extent of market information capability which will eventually affect firm growth. A survey was used as a research instrument...