Market user interface design
Published: Jun 4, 2012
Abstract
Despite the pervasiveness of markets in our lives, little is known about the role of user interfaces (UIs) in promoting good decisions in market domains. How does the way we display market information to end users, and the set of choices we offer, influence users' decisions? In this paper, we introduce a new research agenda on "market user interface design." Our goal is to find the optimal market UI, taking into account that users incur...
Paper Details
Title
Market user interface design
Published Date
Jun 4, 2012
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