Identifying opportunities for service productivity improvement using a business model lens
Abstract
Identifying potential productivity improvements in highly co-created services is a challenge for practitioners and researchers alike. In our contribution, we focus on corporate education services that are designed and delivered in close collaboration between service providers and service customers. We demonstrate how adopting a business-model lens facilitates the search for productivity improvements in this setting. In our discussion, we use a...
Paper Details
Title
Identifying opportunities for service productivity improvement using a business model lens
Published Date
Feb 1, 2013
Journal
Volume
33
Issue
3-4
Pages
409 - 425
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