The neglect of intracountry cultural variation in international management research
Abstract
null null We examine the importance of regional subcultures and intracountry cultural variation in international management research. We seek to demonstrate that equating “culture” with “country” can result in erroneous nonsignificant findings of cross-national differences and a disregard of cultural similarities across countries that may be relevant to management practice and research. Drawing upon literature from anthropology and sociology, we...
Paper Details
Title
The neglect of intracountry cultural variation in international management research
Published Date
Dec 1, 2003
Journal
Volume
56
Issue
12
Pages
999 - 1008
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