Acquisitions versus greenfield investments: international strategy and management of entry modes

Volume: 23, Issue: 3, Pages: 211 - 227
Published: Jan 16, 2002
Abstract
This paper adds an important explanatory variable to the well‐established list of factors shown to influence the choice between foreign acquisitions and greenfield investments: the international strategy followed by the multinational company (MNC) in question. The MNC's international strategy is subsequently linked to the management of the two different entry modes by showing that differences in strategy are reflected in different...
Paper Details
Title
Acquisitions versus greenfield investments: international strategy and management of entry modes
Published Date
Jan 16, 2002
Volume
23
Issue
3
Pages
211 - 227
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