Using e-surveys to access the views of football fans within online communities
Abstract
This essay aims to discuss the key benefits and problems involved in using online surveys (e-surveys) for the purpose of accessing the views of football fans that interact with one another via online discussion forums/message boards. Methodological strategies that were adopted and critical issues that arose regarding the dissemination of an e-survey within a specific online community for football fans are reflected upon. Suggestions for...
Paper Details
Title
Using e-surveys to access the views of football fans within online communities
Published Date
Nov 1, 2012
Journal
Volume
15
Issue
9
Pages
1228 - 1241
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