The viability of crowdsourcing for survey research
Abstract
Online contract labor portals (i.e., crowdsourcing) have recently emerged as attractive alternatives to university participant pools for the purposes of collecting survey data for behavioral research. However, prior research has not provided a thorough examination of crowdsourced data for organizational psychology research. We found that, as compared with a traditional university participant pool, crowdsourcing respondents were older, were more...
Paper Details
Title
The viability of crowdsourcing for survey research
Published Date
Mar 25, 2011
Journal
Volume
43
Issue
3
Pages
800 - 813
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