Semantic Priming of Different Affective Categories.
Abstract
The authors investigated affective semantic priming using a lexical decision task with 4 affective categories of related word pairs: neutral, happy, fearful, and sad. Results demonstrated a striking and reliable effect of affective category on semantic priming. Neutral and happy prime-targets yielded significant semantic priming. Fearful pairs showed no or modest priming facilitation, and sad primes slowed reactions to sad targets. A further...
Paper Details
Title
Semantic Priming of Different Affective Categories.
Published Date
Jan 1, 2004
Journal
Volume
4
Issue
4
Pages
354 - 363
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