Networking Capability and New Product Development

Volume: 59, Issue: 1, Pages: 4 - 19
Published: Feb 1, 2012
Abstract
Current research on network theory remains largely focused on structures and outcomes without exploring the capability that firms need to build efficient and effective networks to their advantage. In this paper, we take a networking capability view in studying inter-firm relationships. We assume that firms create their networks strategically. We show a more compelling picture of how networking behavior influences new product development...
Paper Details
Title
Networking Capability and New Product Development
Published Date
Feb 1, 2012
Volume
59
Issue
1
Pages
4 - 19
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